W Fold Leaflet Printing

Technical Specifications for W-Fold Leaflets

Preparing Artwork for Unlaminated Folded Leaflets

• Download the available artwork templates to set up your design with the correct dimensions and panel widths.
• Print a mock-up before submitting the final artwork to confirm that every element is positioned correctly.
• Supply the complete leaflet design as a two-page, double-sided PDF. For example, when preparing an A4 leaflet folded to A5, PDF page 1 should contain leaflet pages 4 and 1, while PDF page 2 should contain pages 2 and 3. View our folded-leaflet artwork illustration for a visual example.
• For landscape-fold artwork, place the front and back covers together on the same PDF page. The front cover should appear in its correct orientation, while the back cover must be rotated by 180 degrees.
• Place the internal panels on PDF page 2 and rotate them by 180 degrees so they appear correctly on the finished leaflet.
• Print a physical mock-up to verify all page orientations before uploading the artwork.
• If the design features coloured backgrounds or coloured elements extending across fold lines, laminated leaflets are recommended. Lamination helps protect the paper and ink from cracking while producing a smoother fold.

View our folding guide to select the most suitable fold for your project.

Folded leaflets printed on 130 gsm or 170 gsm paper in sizes from A4 to A6 are tax-exempt. A7 leaflets printed on paper below 300 gsm are also exempt from tax.

UK shipping is free, although exceptions apply.